Dressed in a long white robe and wearing long hair and long beard, the white “Jesus”, who was later on established to be an Italian tourist named Antonio Boretti, drew people’s attention because of his garb. His entire appearance resembled that of  the Western image of Jesus that has been engraved in most people’s minds, leading most Christians in Zambia to believe that he was “Jesus” coming back for the  second time to judge the world.

The local people followed him and and some even worshipped him, showering him with gifts.

It must have been very confusing for the poor tourist who seemed like he did not understand what was going on but enjoying the attention nevertheless, when he saw people following him. Some believed it was Judgement Day and went to the extent of asking him to forgive them their sins.

This case of mistaken identity paints a sad picture of the impact of Western media and associated ideologies on the African people.

Source: Malawi Voice